Abstract: The characteristics of computer animation related professional groups are introduced. The current situation and existing problems of computer animation teaching are analyzed. In response to the opportunities and challenge brought by new media platforms,in order to fill the shortcomings of traditional teaching methods in computer animation teaching,starting from the characteristics of vocational education and the psychological needs of students,this paper proposes methods and strategies to comprehensively mobilize students' learning enthusiasm through new media means,in order to further improve and enhance the effectiveness of computer animation teaching.

Key words: new media platforms, animation, digital industry, game production