天津科技

天津科技 ›› 2025, Vol. 52 ›› Issue (02): 100-102.

• 科技编辑 • 上一篇    下一篇

学术期刊媒体融合发展与影响力提升研究

张宇1, 苏雨2,3, 戴豪泽2,3   

  1. 1.辽宁中医药大学 辽宁沈阳 110847;
    2.《实用中医内科杂志》编辑部 辽宁沈阳 110034;
    3.辽宁省中医药研究院 辽宁沈阳 110034
  • 收稿日期:2025-01-09 出版日期:2025-02-25 发布日期:2026-01-06
  • 基金资助:
    中华中医药学会高水平办刊人才培养项目“期刊学术影响力提升案例研究”（XUGSPRC2023018）

Research on integrated development and influence enhancement of academic journals

ZHANG Yu1, SU Yu2,3, DAI Haoze2,3   

  1. 1. Liaoning University of Traditional Chinese Medicine, Shenyang 110847, China;
    2. Editorial Department of Journal of Practical Traditional Chinese Internal Medicine, Shenyang 110034, China;
    3. Liaoning Institute of Traditional Chinese Medicine, Shenyang 110034, China
  • Received:2025-01-09 Online:2025-02-25 Published:2026-01-06

摘要： 从理论构建与实践策略出发,探讨学术期刊在媒体融合背景下的发展路径及其对学术影响力的推动作用。通过深入剖析国内学术期刊媒体融合现状,提出提升学术质量、拓展传播渠道与增强读者黏性的针对性策略与建议,强调持续创新与完善在学术期刊媒体融合发展中的重要性。

关键词: 学术期刊, 融合发展, 影响力提升, 媒体融合, 学术质量, 传播渠道, 读者黏性

Abstract: Starting from theoretical construction and practical strategies,this article explores the development path of academic journals in the context of media convergence and their role in promoting academic influence. Through in-depth analysis of the current situation of media integration in academic journals in China,targeted strategies and suggestions for improving academic quality,expanding communication channels and enhancing reader stickness are proposed,emphasizing the importance of continuous innovation and improvement in the development of media integration in academic journals.

Key words: academic journals, integrated development, influence enhancement, media convergence, academic quality, communication channels, reader stickiness

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